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The partnership combines ART Elite’s vehicle leasing capabilities, fleet strength, and operational expertise with SelfDrive Mobility’s technology-led digital mobility platform, established customer base and end-to-end digital distribution capabilities, creating a scalable new channel for long-term mobility solutions across the UAE. The collaboration will primarily feature vehicles from JETOUR and SOUEAST, giving customers access to a diverse portfolio of modern SUVs under flexible long-term leasing terms.

SOUEAST UAE, exclusively distributed by Elite Group Holding, has announced the launch of the all-new S08 Luxury, building on the remarkable success of the plug-in hybrid S08DM. The new petrol-powered 7-seater SUV reinforces SOUEAST’s commitment to making premium features and advanced technology more accessible, with a special launch price starting from AED 99,900. The S08 Luxury will be available for test drives across SOUEAST UAE showrooms from 25 August, giving customers the opportunity to experience its features and capabilities firsthand.

Restaurant operator Papa Johns announced a major commercial partnership on Wednesday as Papa Johns teams up with Disney and Pixar for the release of Toy Story 5 across global markets. The promotional initiative marks the first time in the history of the animated film franchise that a major pizza delivery brand has secured an official partnership for a theatrical movie release. Designed to align with the upcoming worldwide premiere of the film on June 19, the joint campaign introduces specialized menu offerings, limited-edition merchandise drops, immersive experiential pop-up locations, and custom animation created specifically for international audiences.